MEDA301: Week 4

My chosen field that I wish to get into, either sports broadcasting or doing creative work for a bookmaker such as Sportsbet or William Hill, is tough and not as easily as simply acquiring a degree. There are several stages that need to be undertaken in order for me to gain employment, and these stages vary depending on which route I choose to go.


The first stage that I am well and truly in already, is to attend Univeristy and gain a relevant degree that fits the criteria for what these companies are looking for. Although something specific like a degree in Graphic Design or something of the sort may be more beneficial as it shows I am well rounded in one aspect, my Digital Media degree should show that I am well rounded. Along with my University degree, I have completed a Diploma and Advanced Diploma of Screen and Media through TAFE, which shows I am committed to the field and have the necessary skills to succeed.


Step 2 is build a showreel/portfolio of video and deisgn work that I have done throughout my studies and on the side. I have helped create quite a few videos now since I have been studying, with experience in a team environment that is similar to that in a sports broadcasting role, minus the live aspect. Through the TAFE system I have utilised their studio at the Innovation Campus and learn the roles of Directors, Producers, Gaffers and everything in between, so going out in the field to shoot creative work for a company would be no issue. Along with group class assessments I have also done a little bit of work for myself on the side, trying to help out friends while at the same time getting my name out there for future opportunities. Out of the work I have done, only 2 videos are probably relevant to the industry I want to enter; with both videos revolving around poker. One is a promotional video for a company, and the other is promoting a player. Both of the videos utilise multiple of my skills and I am very proud of how they turned out.



Once I have a sufficient showreel, it would then be time to seek employment opportunities or something like an internship to get my foot in the door. Although I do not intend on doing it until mid 2018 at least, I have been searching online for many employment opportunities in Melbourne involving what I want to do. There are constantly jobs advertised for bookmakers, in particular William Hill searching for a “Junior Creative Designer”, and I believe that I would be employable due to my skill set and passion for the industry. As a young person without previous work in the industry, I think that would add a tick against an enthusiastic person such as myself as they would like to mold a person into what they want them to be.


MEDA301: Week 5

To be completely honest, I have next to no idea what for what I am aim to create for a media arts project. Though I wish to make it relate to my studies over the past 4 weeks, it may be too difficult ton conceptualise and create something that is actually decent in the eyes of fellow classmates and the tutors. Instead of focussing on a sports related video, I will instead just focus on a video installation that involves interaction with the audience.


In MEDA202, I created a work that involved human interaction and a linear story that was filmed in POV by a go pro. I assigned each individual clip to a particular key on the keyboard so when that key was triggered, the clip would play. To take this a step a further I connected a makey-makey, to objects that were visibile in the video, so in order for the story line to progress the participant had to physically touch the relevant audience, thus immersing them into the story.


Though I do not intend to use a makey makey in my new project in MEDA301, I will still aim to have an element of interaction, despite me not knowing what that interaction will be yet.


Something that I find interesting, though I’m not quite sure how to implement it, is by physically placing the audience into the piece that they are witnessing. A nice example of this through ‘Feedback’ in The Weitz Center’s White Spaces Gallery in Northfield, Minnesota. February 2012 (embedded.) I believe that in the video, the camera has been coded via a program like Processing, to transmit the video but using a “lag” command, creating the desired effect. Though I will not use this idea I will definitely use it as inspiration in my final work.

Overall the themes I aim to possibly explore, and this is willing to change

  • Interactivity between a human and the digital world
  • A strong link between sound and video
  • A concept of randomization, so that any two people interacting will have a different experience

MEDA301: Week 3

Hero is a funny term. Often associated with someone who does a good deed and is painted in a good light. The figure I am choosing to research however, is far from that term of hero, but has arguably done more for the poker community in the past decade than anybody else. Doug Polk, or as he is known on the online poker tables “WCGRider”, has been a familiar face in poker since he first came onto the scene in 2007 as a young college student. From depositing $20 into an online poker site, Doug quickly turned that into $10,000 in a year by grinding full time and although he keeps this under raps his net worth is said to be in the top 5 of all poker players.

This may seem irrelevant as he doesn’t fit the category of a sports broadcaster, but ever since games has gotten tougher in the past few years, Doug has noticed that it is harder to make money than it once was. Although he is definitely a winning player still, Doug has created a side income over the past 2 years through his creation of a Youtube channel that focuses on the poker community. As a player that started from the bottom of the food chain and has worked his way up to play the highest of stakes knows as the “nosebleeds,” his channel is full of excellent content that is not only informative but is also of a high production value.

On Doug’s channel he has a strict schedule that he sticks to that allows his audience of 77,000 subscribers to know what to expect. His main attraction is his “Poker Hands” series, where he shows videos of televised high stakes poker games and pauses the video in certain points to give a professional analysis on players thought processes throughout the hand.

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Along with his youtube channel, Doug often streams himself playing High stakes game on the online streaming service; Twitch. Although he does not have the largest following out of all the Poker streamers, his knowledge of the game and outgoing (sometimes arrogant) personality is what sets him apart from the others. He has posted several pictures of how much he earns from his social media prowess, often ranging around $20k a month. Group that in with poker earnings where he is expected to make +$200k a year, it is easy to see why although he isn’t very hero-like, he is a hero to the online poker community.

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It is also interesting to note that ever since Doug amassed a large following, he decided he would create an online training course that could be accessed for the (cheap) price of $1000USD. As a very intelligent man, it is no accident that he has a created a brand of himself over the last few years as I believe this course was his goal the whole time.

MEDA301: Week 2


My field is a very broad one, which could be encapsulated by the term of “Sports Broadcasting” and my task for this week is to outline the history of the field. Although what I intend to eventually work in may not exactly be considered this term, it will still incorporate pieces of it. As this area is comprised of many different elements, the research I have done in is not wholistic and only focuses on a few aspects that interest me the most. As a sporting nation, there will always be jobs in this industry and with the increase of technology and outlets over the last several decades, the trends suggest that there will be possibly even more down the track.


On the 11th April 1921 in Pittsburgh, Penylvania the first sports broadcast, albeit very different to today was undertaken, where instead of a video being broadcast to the audience, it was instead just a voice and microphone commentating a boxing match to those who could not witness it first hand. A few months later in August of the same year, a baseball game was broadcast over the radio once again based in Pittsburgh. As a fascinating experience to all those who were lucky to witness this revolutionary moment, people had to wait almost two decades until they could watch their sports on the screen. It wasn’t until 17th May 1938 when a college baseball game was broadcast on the NBC that the ball began to figuratively get rolling, with football games being contstantly broadcast from Septemeber in that same year.



Fast forward to the present date and we can distinctly see how much technology has improved over the time. From what was a dull screen lacking in flashy graphics that immerse the audience, we are now in an era where live sports is the benchmark, and any broadcast that doesn’t have a visible score and a constant update of game analytics is simply sub par. We are arguably at the pinnacle of this industry at the moment, and although there are many positives as with anything there is also negatives.



As the demand to watch sports increases, many broadcasting companies have put a large price on the ability to do so, in tern creating a monopoly on an industry that is now not as easily accessible for the average sports fan. As an Australian subscribed to Foxtel, I can only watch one game of NBA per day on ESPN, and as a result of that I am forced to go trawling through the internet on less-than-appealing sites to find links to watch the live sports that we have all become accustomed to watch. As technology continually gets better, and the concepts of supply and demand continue to stay in place, I believe that the Australian industry will get in order with leading countries like America and Britain and we will be able to keep pushing boundaries in regards to live sports broadcasting.

MEDA301 Week 1

“A sporting event is a genuine battle, but it is in some ways a “trivial” battle. However, ingenious and intricate, however original and surprising the moves, there is something essential lacking. Sporting events are unimportant. The best battles are serious as well as beautiful—“important” if you like, but the word is very ambiguous, and “serious” expresses what I mean much better.”


Although it’s a broad field, my desired career that I wish to pursue will be behind the scenes in sports broadcasting. As a BDM student I am well rounded in most jobs that are required in this field, and as the availability of jobs decreases, in order to obtain a position I will need to be sufficient in more than one area.


There are many possibilities that can come from attempting to pursue work in this field, from working live at televised games to perhaps just working in the office building upon the brand that has been established. Roles that come under both of these could include;

-camera operator

-video FX


-motion graphics

-graphic designer

-sound design

-and once enough experience, possibly even a producer


An interesting point within sport and its popularity in Australia and the world is that due to a demand, almost all games of all major sporting codes are broadcast live, whether it be on TV or an online streaming service. This opens opportunities to jobs that once didn’t exist, and if I were unable to obtain work up close and personal at games, this aspect allows me a higher chance to work, albeit in a high-pressure situation.


The reason I have chosen this field is due to my passion for both sports and gaming and if you aren’t good enough to play professionally, there is no better way to still be involved. Although my primary goal would be something related to Rugby League, other sports could also be suitable by working for a broadcasting company such as Fox Sports, or what is considered the pinnacle of sports entertainment; ESPN.


With the increase of gambling in society and gambling advertisements plastered all over the TV during every game of sport, there will also be no shortage in content needed to be created for the oversaturated competitive market in Australia. As someone who is up to dare with all things sports and who also likes to have a punt on occasions, this could also be a good way to be involved with sports.

In terms of current experience, I have done some freelance work for several local businesses, one of which that specialises in poker; Ace of Spades. This particular job entailed filming, editing and a bunch of 3D work. All these skills are necessary in this field, and over the next few years I aim to continue doing work like this to build a show reel and hopefully get my foot in the door of this industry.



Below is some other work I have done:



My final presentation for my MEDA202 is going to explore the ‘nature of curiosity’ through use of a Makey Makey and 4-5 objects that will be pivotal in a screen presentation. As per the diagram below, my work will immerse the audience into a party environment via their point of view, and the story and angles they wish to see is entirely up to them. Each object that the makey makey is connected to will replace a key on the keyboard, and each corresponding key will take the viewer to a different perspective of the party depending on what physical object they touch.


In order to immerse the individual into the whole experience, I feel as though I will need to set up in a dimly lit corner so the only light source is the screen telling the story. In terms of materials in my testing, some of the items are inconsistently conductive so I may need to attach the alligator clips to a more conductive object that is attached to the important object. The audience in that way will have to touch both objects simultaneously, and this will take away from the experience, so I will have to come up with a more viable approach.


As I am not really the hands on type, my work will revolve primarily around the screenwork and the real life objects will only act as a supplementary piece just achieve the assessment criteria and an interactive electronic element. In order for my work to look aesthetically pleasing, I will also have to hide the wires running to the makey makey. Along with this, the video will run from my laptop (due to the keys needing to be hit) but will be hidden, with a HDMI cable connected to a different screen that will suit the work better (bigger and black as opposed to my grey mackbook.)


As Jo continually mentioned throughout this session, coming up with an idea will be the easy part but the tough part is giving the work a meaning that is lasting and satistfies not just the aesthetic criteria. My work will be more than just a video with interactivity, it will also question themes like fate as the audience is in charge of what they wish to see in the story. I also intend to have a message in there about drink driving, and if executed correctly could leave a lasting effect.


Overall, I aim for my work to be stand out from others in the class by interacting both a digital and physical element. Though I have no presented an actual prototype I have researched ways to align certain clips in a long video into individual chapters that begin playing at the press of a key.

MEDA201: Cameraless Film


This work is a montage of found footage that uses digital editing to create the story  Through repetition of shots, arranging clips in a non-linear fashion and placing several on the screen simultaneously, the viewer is able to establish a clear sense of rhythm. I did not choose to alter the physical film at all, as it was already quite degraded, instead i chose to focus solely on editing and how I can create a story that differs from the original. This work is heavily influenced by Edwin Porters The Great Train Robbery (1903) and Dziga Vertovs Man with a Movie Camera (1929).